For all companies, the effective management of trade marks and portfolios is an important part of maintaining competitiveness in the market.

Implementing a strategic approach to managing trade marks, monitoring for infringements and enforcing rights is vital. We manage trade mark portfolios for numerous clients, which includes providing brand protection advice on trade mark availability, infringement and registrability both nationally and internationally, and preparing evidence and submissions to IP Australia.

Experience

  • Successfully acting for one of Australia’s leading franchise systems in relation to defending a non-use action and enforcing an opposition proceeding.
  • Providing strategic brand protection and trade mark prosecution advice for one of Australia’s largest residential builders.
  • Providing strategic brand protection advice and managing a trade mark opposition for leading international children’s product brands.
  • Acting for one of Australia’s leading online fantasy game developers in the successful prosecution of a well-known trade mark for online fantasy sports games.
  • Advising a global leader in the supercomputer market on trade mark opposition proceedings.

Key contact

Ben Hamilton

Partner

Head of Technology and digital economy

Ben has a range of experience in intellectual property, technology, and commercial matters...

Our team

James has experience in a broad range of commercial and intellectual property matters, including intellectual property commercialisation, agreements and licensing, trade mark registrability and infringement issues.

Related thinking

Trade Marks| 20 Jan 2021

Making Your Mark – a guide for SMEs and advisors: are you doing enough to ‘control’ the use of your trade marks?

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Buyer beware: effecting a sale of unregistered trade marks

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Technology & Digital Economy| 15 Oct 2020

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Corporate & Commercial| 09 Sep 2020

Making Your Mark – a guide for SMEs and advisors: the value of a registered trade mark

In our new ‘Making Your Mark’ trade mark series, we look at some of the key issues for trade mark owners and advisors operating in and entering the Australian market.