For all companies, the effective management of trade marks and portfolios is an important part of maintaining competitiveness in the market.

Implementing a strategic approach to managing trade marks, monitoring for infringements and enforcing rights is vital. We manage trade mark portfolios for numerous clients, which includes providing brand protection advice on trade mark availability, infringement and registrability both nationally and internationally, and preparing evidence and submissions to IP Australia.


  • Successfully acting for one of Australia’s leading franchise systems in relation to defending a non-use action and enforcing an opposition proceeding.
  • Providing strategic brand protection and trade mark prosecution advice for one of Australia’s largest residential builders.
  • Providing strategic brand protection advice and managing a trade mark opposition for leading international children’s product brands.
  • Acting for one of Australia’s leading online fantasy game developers in the successful prosecution of a well-known trade mark for online fantasy sports games.
  • Advising a global leader in the supercomputer market on trade mark opposition proceedings.

Key contact

Ben Hamilton

Partner & Technology and Digital Economy Co-Lead

Head of Technology and digital economy

Ben specialises in technology law, intellectual property and commercial contracts, trade marks and commercialisation.

Our team

James Deady

Partner & Technology and Digital Economy Co-Lead

James is an commercial lawyer specialising in technology procurement, privacy, data security and intellectual property matters...

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